Web Site Solutions
The shortest distance between dot com and dot client is to work with a web site provider that has all the solutions to help you have a successful web presence.
We, here at Divorce Source Inc., have established a close relationship with Strategic Solutions to bring you unmatched web site design, hosting and management, and marketing solutions which specifically cater to professionals in the divorce industry.
We will work closely with you to develop strategies that focus on building your business. This is achieved by extending beyond the ordinary approach (build it and they will come) by also maximizing your visibility on the web.
The web experience of Strategic Solutions and breadth of divorce knowledge our staff has allows us to identify your particular needs, resulting in solid implementation that gets you the competitive advantage you are looking for.
What We Offer
All of our web site solution packages include web hosting, web development, and web marketing. Our set packages vary from $3780 to $7410 with the majority of each package being one-time fees.
These packages vary based on web site size and the intensity of the marketing your business desires. Keep in mind that we are a complete web site solution provider for the divorce industry. We not only design and maintain your web site, but we also get you targeted visitors to generate positive results.
We make sure the cutting edge site we design for you WILL bring you clients. We know a nicely designed web site with no online marketing plan is worth nothing, which is why the combination of our knowledge of the online divorce industry and the design and marketing teams of Strategic Solutions should be your first choice to ensure a high rate of return on your internet presence.
Web Site Hosting
Domain Name Registration or Modification – We will start by filling out the necessary forms to register a unique internet address of your choice (www.yourcompany.com). If you already have an existing internet address we will simply move it to our network servers.
No matter what, you will always retain the ownership of your internet address. Your internet address will point to our servers to answer for www.yourcompany.com.
Standard features include:
Custom Web Development
Taking into account the divorce industry, geo-targeted audience, company image and branding, we will create an aesthetically captivating internet presence, designed to enhance the user experience while effectively communicating to your potential and existing clients. You may elect to use flash animation as a part of your design to give your visitors a high impact first impression. With a distinct attention to detail and a clear focus on the layout, navigation, and usability of your site, we will create an eye catching Main Index page with navigation to all of your other subsidiary pages. These pages may also consist of online forms. Every web site is fully custom. We do not build generic or boilerplate/template sites.
Marketing Site Optimization
Search engine optimization is the process of improving a web site with the intention of increasing its search engine rankings. Only after optimization can you submit a site and hope for good results. We will maximize your Main Index page to score well with each of the major search engines. By maximizing your page, it increases your chances of meeting the search engines’ algorithms and criteria. Thus, when an internet viewer is searching on keywords or phrases that specifically relate to your geo-targeted area, the search engines and directories can more closely match the potential client with your services.
We will optimize your web site to include targeted keywords while adding or enhancing keyword specific pages designed to improve your site’s ranking score per keyword.
Listing your site within a pay-per-click advertising system is a cost-effective way to use individual search listings to reach lots of targeted clients. It’s proven that search listings are one of the most effective branding tools available, and a great way to drive lots of qualified client traffic to your site. The disadvantage of a typical search engine is that you need to obtain a top level ranking in order to be seen and once you are there, it can be very difficult to remain at the top. Pay Per Click Advertising allows for immediate placement, with minimal effort, at a very reasonable cost. Our marketing experts will work with you on selecting regionally specific search terms that are relevant to your business, based upon your geo-targeted audience, site content, and advertising budget. We will then determine what to pay on a per-click basis for each. The higher we ’bid’, the higher in the search results your site appears.
Google Network PPC – Add-on an additional network to your Pay Per Click package by also advertising within the Google Network. Your listings are displayed along with the other search results on Google, as well as on their growing network of partner sites, including AOL, Netscape, Earthlink, and Sympatico. With more than 150 million searches on Google each day and millions more on AOL and their partner sites, your listings can achieve maximum exposure on the internet.
In addition to the core marketing strategies listed above, there exists a secondary phase of marketing, which should be implemented to further increase your web site’s visibility. We will evaluate and research your industry, targeted audience, regional area and the effects of your Phase 1 marketing efforts in order to develop a customized assessment for a Phase 2 marketing plan. The end result of this consultation will be a fully developed Phase 2 proposal outlining additional suggestions on strategies and action items.